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Masters of Disaster:

The Ten Commandments of Damage Control


 

Reviews

Masters of Disaster is the perfect playbook for how to respond when you're under enemy fire…a vital and fun read full of back-room tales for those who want to learn from America's greatest corporate and political scandals.”

The Huffington Post

 
 

"Think if you are not in the public eye, this book does not apply to you? Think again. Disaster will happen to all of us, when we least expect it. And if you are in the public eye — this is mandatory survival reading!"

—Guerrino De Luca, CEO of Logitech

“Today crisis is common, and news of scandal, whether large or small, spreads rapidly. Through detailed case studies that focus on both those who have successfully overcome a crisis and those who have failed, Masters of Disaster offers essential insight into crisis management.”

—Ted Leonsis, owner of the Washington Capitols and Washington Wizards

 
 

"Every board, every manager and now almost every individual now faces the possibility of being swept up in a firestorm of media and mangled message.  Masters of Disaster provides both sound rules and great examples of both the positive and negative kind to guide us all through to the best possible outcomes.  The only danger is that you won't read it in advance. I recommend it to all my board colleagues and CEO friends."

—Howard Stevenson, Sarofim Rock Professor Emeritus, Harvard Business School

“A how-to brought to you by the guys who defended Clinton on impeachment.”

The National Journal

 
 

"Managing the world's most famous sports franchise is never dull, and there are times when I've turned to and found valuable tactics from this crisis management playbook."

—Jeanie Buss, president, Los Angeles Lakers